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The Dealer OS
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The system you wish existed is here

Run a sharper watch business.
Half the work.

Free plan — no card. Add Pro when you’re ready.
Post to WhatsApp & Telegram
Track money in & out
Invoices, memos & trades
Inventory & deal pipeline
Contacts & CRM
Your own dealer website
Today
WhatsApp threads Spreadsheets Notes app Calculator Camera roll Word invoices Telegram chats Email inbox Sticky notes Bank statements
A dozen apps and tabs, double entry, and the number you need is always in the other window.
With WatchFlow
Inventory & deal pipelineSynced
Invoices, memos & tradesLinked
Money in & outTracked
WhatsApp & TelegramOne tap
Contacts & CRMUnified
Your own dealer websiteBuilt in
Reports & analyticsLive
One place. Enter it once — every screen already knows.
One clean home

Enough of the mess.
Enough of the stress.

Every tool does one thing and talks to nothing else. WatchFlow is the one place where your watches, money, conversations, website, and socials finally line up.

Your own storefronts

Retail and wholesale sites, wired to your inventory.

One’s public, for buyers. One’s password-gated, for the trade. Both update the moment your inventory does.

  • One inventory, two sitesRetail and wholesale, always in sync.
  • Live the day you sign upNo $5,000 build. No second bill.
  • Never out of dateIt updates itself.
One inventory, two live sites, zero extra maintenance.
The cost of standing still

Which watches are quietly costing you money

Every watch in the case is cash you can’t spend — and the longer it sits, the more it quietly costs you.

WatchFlow tracks days-in-stock on every piece and flags the slow movers before they get expensive — re-price, re-shoot, or move it on. We find the money you can’t see.

Illustrative examples — days-in-stock and aging are calculated from your own inventory.

One post, every channel

Stop posting the same watch five times.

Built right into WhatsApp and Telegram — one post puts your watch everywhere your buyers already are, plus your own dealer website. No copy-paste. No re-uploading twelve photos, app by app.

Shopify, Instagram, and Facebook coming soon.
Receivables & payables

Know exactly who owes what — and what you owe.

Straight sales, deposits, trades, memos, consignment splits — one always-current picture of every dollar owed to you and every dollar you owe others. Even the deals spreadsheets quietly lose track of.

Illustrative figures. Every deal type lives in one ledger — nothing falls through the cracks.

Reports & analytics

Reports that show what’s actually moving.

Best movers, dead weight, cash collected versus still owed — by brand, model, and month. Your own numbers, ready to act on, on the web and in the app.

Illustrative figures. Every total ties back to one recognized sale — built from your own inventory, deals and payments.

WatchFlow iOS app icon
iOS App · TestFlight

The dealer OS, native on iPhone.

The WatchFlow iOS app is live in its TestFlight version — the same book, native on your phone. Create your account and request instant access; your invite comes straight from us.

Sign up & request access TestFlight build · instant access for members